Twitter - How Do You Manage the Noise?
What is noise? The “noise” they refer to is you, their network of followers. Examples include tweets about pets, children, going to the gym, what someone ate for lunch, etc.
Over the years I have learned, great ideas, long lasting friendships and partnerships, often come from amazing places. Looking at the surface is not a good judge of a person or situation. Everyone has something to offer, everyone is necessary, everyone is of value.
This video remains one of my favorite Social Networking tips, one I thought I would share with you today. The video is by Gary Vaynerchuk, a man with over 16,000 twitter followers, who discusses “How to cut through the noise”.
He presents his view on managing the “noise”, whether on Facebook, Pownce, Twitter, Email or whatever other platform you use on to connect to your network of people.
Small things, connect people, people represent your networks. When my dog had cancer, there were many supportive dog lovers on Twitter, which quickly turned into friends. Not surprising, several have become great business resources, exchanging help, tips and even leads to prospective business. Twitter people who bonded over the love for our pets. What is noise to some are common bonds to others.
First, how do you like the video? So what do you view as noise? Do you find it difficult to manage all the Twitter traffic? Have your found a way to manage your Twitter messages?
Very timely post Tawny, and exactly what I’ve been trying to determine lately. When I was following fewer people, I was able to keep up with what was going on people’s worlds. Now that my following has grown, I rely on Twitter.search.com more frequently than I have in the past.
Periodically I check out specific followers to see what they’re saying and what others are saying about them. It’s not the same as seeing every conversation, but it’s manageable.
One downside is that sometimes I forget about folks until they pop into my updates, replies or DM’s.
What am I missing? I often wonder how people like Liz Strauss and Chris Brogan (and others with huge numbers of followers) manage to do this so well? Clearly, they’re masters. And I’ve got a lot to learn.
Hi Tawny. Good question. And, good video.
I’m amazed at how folks like Gary are able to respond to upwards of 1000 emails a day. I mean, even if I assumed a waking day of 18 hours (say, 6 a.m. to midnight = 64,800 seconds) and trying to stay at least 70% productive on other non-email related tasks, that’d mean he’s READING *and* REPLYING to each of the 1000 daily e-mails at the rate of about 19 seconds each. He’s got my admiration. I can’t imagine doing that kind of volume without some kind of assistant.
For my part, I think my efforts to manage the data flow will forever be a work in progress. Even with my small following, it’s becoming a challenge and I know I don’t have the science down yet.
Certainly technology helps. Feed readers, Tweetdeck, iPhone apps, and such have definitely been a plus. But, even with that, I’ve found myself recently having to limit my ‘follows’ in various ways. For example, I’ve recently begun UNfollowing Tweeps who take a lot of the public stream tweeting one-on-one with other Tweeps. (Sorta makes me feel less connected with that person when that happens inordinately much.) Another approach is to scrutinize the bios and tweet history of new followers a little more closely before I follow back.
The jury’s still out on whether or not these are good practices. Because, on another level, as Gary says, “it’s all important.”
So, for now, I’ll continue to tweet and tweak.
@melaclaro
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